What follows is an overview of the main steps in setting up an affiliate marketing business however the principles apply universally to most internet based business models.
Step#1 ? Understanding The Internet ? Start to educate yourself about what the internet is and you?ll get a deeper understanding of internet business, what people want and how you can position yourself to supply their needs. There are numerous free eBooks online to get you started, and all most websites ask from you is your first name and email address. So don?t be shy; it?s worth subscribing to their mailing list because the freebee their offering is usually quality content and highly related to your business. Also the emails they follow you up with should have relevant and informative data and if they don?t, simply unsubscribe from them at the bottom of the email
Step#2 ? Nailing Your Niche ? Write a list encompassing what your interests are, what you?re knowledgeable about; all the way through to what you are highly passionate about. (A few examples are music, exercise, investing, property, health, nutrition, photography etc.) The idea, (when doing market research,) is to choose a niche that is as close as possible to your passion, or at the very least one that you have some interest in. When you come to do the work of driving organic traffic to your website, (organic means natural traffic you have not paid for,) you?ll understand why.
Step#3 ? Market Research Basics ? Start to do market research by visiting sites like Amazon.com Best Sellers and get a feel for market trending and what is current. It is absolutely essential you get this part right as you can put in a lot of work and fail if you pick an unprofitable niche. If you want to be absolutely safe then stick to universal topics like health/fitness/nutrition, self improvement/stress management, credit repair/finance/wealth creation, love/dating and relationship repair.
Step#4 ? Pick Your Niche and Check For Profitability ? It is essential that you now choose your niche, not based on personal preference but rather on the following cold, calculating hard facts:-
?Are there a lot of people online now, actually spending a lot of money on products you want to promote within your chosen niche??
Check out these sites and look for products and services that meet the above criteria: ? http://shopping.yahoo.com/ and begin to get a feel for what people want. Another good one is http://www.trendwatching.com/ and take the time to really get a positive feel for products you know are selling well ? don?t short-change yourself regarding market and product research. Take a week if you have to but be thorough or you could pick an unprofitable market.
Step#4 ? Keyword Research ? (Please bear in mind that this is a beginners guide and is only meant to be a brief overview; each step requires further, in-depth study.) Use Google?s free keyword tool and put in a keyword, (as an example) ? fast weight loss ? and examine the other keywords. Your job is to find, (from all the keywords you see,) the one keyword phrase that is at the absolute centre with regard to your chosen niche. Next Choose several of those keyword phrases that you estimate best describes you?re ideal customer, (i.e. the customer who is ready to buy NOW!) The ideal situation is to end up with a few high quality keywords that directly relate to the products you?re selling, have a low cost per click and are words used regularly buy people surfing the internet who are ready to buy.
A good tip is to track down people who are highly successful and have the information you want. Visit their website and usually they will have an eBook, teleclass or video tutorial you can download their free.
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